"What happened to us?"
"The same thing that always happens. You didn't know me. Then you fell in love with me. And now you know me." Bojack
"The same thing that always happens. You didn't know me. Then you fell in love with me. And now you know me." Bojack
"Stupid piece of shit, you're a stupid piece of shit. But at least I know I'm a piece of shit, that makes me better than all the other pieces of shit, that don't know they're pieces of shit. Oh, so now you think you're better than everyone else?" (XD).
Seriously though, this show got pretty deep many times and has many clever moments. The ones left for some interpretation (at least for a while) are my favourite though.