Some Creative Assistance...

[may71]

I need a brand name for a range of drywipe writing surfaces

What does the ideal name do? What's good or bad about your competitor's name?

 

[may71]

Clear Board

 

[may71]

Jot It

 

[may71]

Express

 

[Fleury Dragon]

Erase me

 

[may71]

Don't just write...Express!

 

[laup]

spaceboard

 

[Kira]

Working with a few key words -
Write / Rite
Smart
Easy
Mark / Mark It

SmartWrite
SmartRite
WriteSmart / RiteSmart

EasyWrite
EasyRite
WriteEasy / RiteEasy

MarkIt
EasyMark
SmartMark

SmartMarkIt
EasyMarkIt

Sorry, info overload

 

[laup]

ok writespace you said that

 

[Gonz]

So they'll be getting the same thing as me? pfftt

I'm pretty sure there's at least one thing you get from her that they won't.

 

[full]

JotIt, JotDown
BYWAEO <borad you write and erase on>

 

[Walker]

I'm pretty sure there's at least one thing you get from her that they won't.

Missss-terrrr Gooonnnzzzzz! She will NOT be cooking for anyone else either!!

 

[Gonz]

Tabula Rasa (maybe a little on the nose)

BrainStorm (with a little logo that looks like a skull and crossbones, only it's a brain with lightning bolts)

 

[GFS]

Hey, we need to know who's the winner! lol
Which name you chose for your product?

 

[Auri]

Hey, we need to know who's the winner! lol
Which name you chose for your product?

It must be this :

Notbored Board

 

[may71]

The strength of "WriteOn" is that it's short, it lets you immediately know something about the product, and there's a pun on "right on". The weakness is that it is bland and not exciting. It's also anchored to a particular product line.

If consumers already know they want to buy a generic item, and are going to pick them out of a stack in a store, then a name also screams what the product is might be best.

If the product line is going to be supported by advertising, then a name that will help draw a favorable comparison and exploit the weakness of your competitor's name might be best.

There's also the issue of whether you are going to try to capture a certain market segment (e.g., high end).

 

[Tana]

WriteOn Boardly (as "broadly").

Chalk Boardly

ChalkMeUp

ChakleMe

ChalkExtra
Board Winner
Chakling With Board
Chakling Board
Board Chalk
Boardly Chakles

 

[Tana]

The Chalker
ChalkMaster
BoardMaster
PrimeBoard

 

[Tana]

I vote for: Write on Chalk Boardly
Or Chakling Chalk Boarddly. XD

 

[Tana]

I vote for: Write on Chalk Boardly
Or Chakling Chalk Boarddly. XD

*Boardly